Core Viewpoint - The upcoming 2026 FIFA World Cup is reigniting global interest in football, with Hisense, an official sponsor, showcasing its innovative washing machine products designed for sports enthusiasts [1]. Group 1: Product Features - Hisense's Ultra Family Tub washing machine features a unique three-tub design that allows for separate washing of different types of clothing, effectively preventing cross-contamination and promoting family health [4]. - The washing machine combines the functionalities of a 13kg washing machine, a 9kg heat pump dryer, and two smaller units for delicate items, effectively replacing four machines with one [4]. - The heat pump drying technology maintains a low temperature of 42°C, ensuring the safety of delicate fabrics while providing quick wash and dry cycles, with a total time of 42 minutes for completion [6]. Group 2: Technological Innovations - The "Active Water Wash" technology enhances cleaning efficiency by effectively removing tough stains and filtering out impurities, achieving a 92.9% reduction in lint and debris during washing [7]. - The machine's features include a module that eliminates 99.99% of fungi, making it particularly suitable for families with infants or individuals with sensitivities [7]. Group 3: Market Performance - Hisense washing machines have seen a 30% increase in domestic revenue year-on-year in the first three quarters of 2025, leading the industry in growth [9]. - The Ultra Family Tub achieved over 10,000 units sold in its first month and received multiple awards, including the "Best Design Award" at IFA and recognition as the top-selling heat pump washing machine in offline markets [9]. - During the 2025 Double Eleven shopping festival, the Hisense Cotton Candy series ranked first in sales on JD.com for heat pump washing machines [9].
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