2025中国公共关系发展大会举办

Core Viewpoint - The 2025 China Public Relations Development Conference was held in Beijing, focusing on the theme of "Public Relations + Intelligent Technology to Support Modernization" [1] Group 1: Conference Highlights - The conference was organized by the China Public Relations Association and aimed to discuss the strategic deployment of intelligent technology in line with the "14th Five-Year Plan" [1] - Key participants included government officials, business leaders, scholars, and representatives from social organizations, all collaborating to explore how technology can empower the innovation of public relations theory and practice [1] Group 2: Key Announcements - The conference unveiled the "China Enterprise Public Relations Evaluation System (Trial)" and showcased 80 exemplary cases of public relations in 2025, including notable examples like "Su Chao" [1] - These case studies highlighted the practical innovations and value contributions of public relations in the new era of China [1] Group 3: Industry Insights - Guo Weimin, President of the China Public Relations Association, emphasized the need for the public relations industry to seize development opportunities and strengthen its mission [1] - The industry is encouraged to actively explore the integration of "Public Relations + Intelligent Technology" and enhance the application of new technologies for digital empowerment and information transformation [1]