Why Netflix Is Likely to Receive Regulatory Approval for Its Warner Bros. Acquisition From the Trump Administration

Core Viewpoint - Netflix is pursuing the acquisition of certain assets from Warner Bros., including HBO and HBO Max, which has raised antitrust concerns, particularly in light of comments from President Donald Trump [1] Group 1: Acquisition Details - Netflix intends to acquire Warner Bros.' film and television studios along with HBO and HBO Max, while Warner Bros. will retain its cable assets [1] - Paramount Skydance has made a hostile bid, claiming it is the only company likely to gain regulatory approval for the acquisition [1] Group 2: Market Analysis - As of the end of 2024, Netflix held approximately 21% of the U.S. streaming market, slightly below Amazon's Prime Video at 22% and behind Disney+ and Hulu, which together account for 23% [3] - The acquisition could potentially increase Netflix's market share to over 34% when combined with HBO, which currently holds 13% of the market [5] Group 3: Regulatory Approval Outlook - Netflix's Co-CEOs argue that the streaming market is broader than perceived, including platforms like YouTube, which holds a 13% market share [6] - The Warner Bros. board has recommended shareholders reject Paramount's bid, viewing it as inferior to Netflix's offer, which has an enterprise value of nearly $83 billion [8] - The U.S. Federal Trade Commission's definition of monopolization suggests that a company with less than 50% market share is not typically considered a monopoly, which supports Netflix's position [9] Group 4: Competitive Landscape - Netflix faces significant competition from Amazon Prime and Disney/Hulu, indicating that consolidation in the streaming industry is likely to continue [11] - Current market indicators suggest a high likelihood of approval for Netflix's acquisition, with Warner Bros. Discovery's stock trading slightly above Netflix's offer of $27.75 per share [13]