Ren Min Wang·2025-12-22 02:58Core Viewpoint - Consumption is identified as the main engine driving economic growth and is crucial for facilitating domestic circulation. The Bank of Communications is actively implementing measures to boost consumption through various promotional activities [1] Group 1: Financial Support for Consumption - The People's Bank of China and six other departments have issued guidelines to enhance financial support for key consumption areas, encouraging innovation in financial products tailored to consumption scenarios [2] - The Bank of Communications has launched the "Hundred Counties and Ten Thousand Stores" initiative, targeting county markets to improve financial service accessibility [2] Group 2: Three-Tiered Consumption Activation - The Bank of Communications has established a three-tier upgrade system focusing on basic, improved, and new consumption to stimulate county-level consumer activity [3] - For basic consumption, the bank is creating a network of inclusive services that integrates high-frequency consumption scenarios like dining and home services [3] - To enhance improved consumption, the bank is leveraging government subsidies and credit card advantages to meet the demand for quality upgrades in appliances, home decor, and automobiles [3] - The bank is fostering new consumption through a dual empowerment system combining digital and scenario-based approaches, utilizing the "Buy Now" app and various promotional events [3] Group 3: Local Economic Revitalization - In regions like Yiwu, local businesses embodying cultural heritage are becoming key consumer attractions, supported by the bank's initiatives [4] - The "Cultural Tourism + Consumption" strategy is revitalizing local merchants, allowing residents to enjoy affordable local cuisine while accessing financial services [4] - The bank aims to continue stimulating consumption through events like "Most Popular Friday" and "Year-End Celebration," while enhancing its network of inclusive services [4]