宁德时代戴宝嘉：打造从“客户需求”到 “客户满意”的管理体系

Core Viewpoint - The article highlights the participation of CATL in the 12th National Aftermarket Service Conference, emphasizing the company's commitment to innovation and customer satisfaction in the energy storage sector [1][3]. Group 1: Company Strategy - CATL adheres to an "innovation-based" development approach, focusing on energy density, safety, low-temperature performance, battery life, and charging efficiency to provide reliable products for customers [3]. - The company integrates various customer product demands, quality management system requirements, and after-sales service needs into its management system, aiming to enhance customer satisfaction [3]. Group 2: Aftermarket Services - CATL has established 1,100 professional service stations globally to enhance after-sales service, which has led to reduced service radius and improved service efficiency, thereby increasing customer satisfaction [3]. - The "Ningjia Service," set to launch in 2024, will serve as CATL's independent brand for the aftermarket, focusing on optimizing service efficiency, quality, and cost to enhance customer satisfaction [3]. - The "1+N+M" development strategy for Ningjia Service includes optimizing core services, expanding related business within the group, and creating a diverse and open cooperation ecosystem across the supply chain [3].