产业与市场丨政策发力 激活服务消费新动能

Core Insights - The central economic work conference emphasized the need to "eliminate unreasonable restrictions in the consumption sector to unleash service consumption potential" and to "formulate an action plan for expanding and improving the service industry" [1][2][5] - The service industry is showing steady growth, with the national service production index increasing by 5.6% year-on-year from January to November, and revenue from large-scale service enterprises growing by 7.6% year-on-year from January to October [1][2] Group 1: Service Consumption Trends - Service consumption is becoming a significant internal driving force for high-quality economic development, covering areas such as dining, tourism, education, healthcare, and emerging sectors like digital services and cultural entertainment [2][3] - From 2013 to 2023, the average annual growth rate of per capita service consumption in China was 8.7%, surpassing the growth rate of goods consumption by 2.4 percentage points, with the share of service consumption in per capita consumption rising from 39.7% to 45.2% [2][3][4] - The share of service consumption is projected to increase to 46.1% in 2024, with a further rise to 46.8% in the first three quarters of this year [2][3] Group 2: Challenges in Service Consumption - There are four main bottlenecks in service consumption: regional segmentation, industry access barriers, outdated regulatory systems, and an inadequate consumer protection environment [4][5] - High market entry barriers in sectors like healthcare and education limit the supply of quality services, as foreign and private capital face restrictions [3][4] Group 3: Policy Initiatives - The government has introduced 19 practical measures to stimulate service consumption, including expanding high-level pilot programs for service industry openness and promoting orderly opening in sectors like telecommunications, healthcare, and education [4][5] - Local governments are also taking steps to eliminate restrictive measures and optimize the consumption environment, such as Chongqing's initiatives to address information asymmetry in the second-hand car market and hidden barriers in healthcare [5][8] Group 4: Future Outlook - The service industry is expected to accelerate its transformation towards digitalization, intelligence, platformization, standardization, and quality enhancement, with new service models emerging [8][9] - The integration of digital technology into service consumption is creating new market opportunities, with online services becoming mainstream and enhancing consumer experiences [9][10]