《网络销售重点工业产品质量安全监督管理规定》解读

Core Viewpoint - The State Administration for Market Regulation has issued Order No. 110, establishing the "Regulations on Quality and Safety Supervision and Management of Key Industrial Products Sold Online," which will take effect on December 1, 2026 [1] Group 1: Background of the Regulations - The regulations aim to strengthen the quality supervision of products sold online, addressing issues such as counterfeit products and inadequate compliance by e-commerce platforms [2] - The "Quality Strong Nation Construction Outline" emphasizes the need for enhanced quality regulation in online sales, reflecting the growing importance of e-commerce in consumer behavior [2] Group 2: Main Contents of the Regulations - The regulations consist of six chapters and 38 articles, covering general provisions, obligations of platform operators, obligations of e-commerce platform operators, supervision and management, legal responsibilities, and supplementary provisions [3] - Key industrial products under these regulations include those requiring production licenses and mandatory product certifications, as well as products related to health and safety with mandatory national standards [3][4] Group 3: Obligations of Platform Operators - Platform operators are required to establish and implement systems for inventory verification and sales records, and to provide accurate product information, including production licenses and certification details [5] - They must ensure that product information is presented clearly and truthfully to consumers, including necessary warnings and compliance with standards [5] Group 4: Obligations of E-commerce Platform Operators - E-commerce platforms must support their operators in fulfilling information disclosure obligations and verify the quality information of key industrial products [6] - Platforms are required to implement quality management systems for product information verification and ensure compliance with safety standards before allowing products to be sold [6] Group 5: Targeted Supervision Measures - The regulations outline specific supervisory measures, including monitoring online transactions for illegal activities, risk monitoring, and administrative interviews to enhance oversight of e-commerce operators' compliance with quality safety responsibilities [7]