Core Insights - Company Wenzhou Yuanfei Pet Products Co., Ltd. has announced a strategic partnership with the潮玩 brand Heyone黑玩, focusing on leveraging its existing manufacturing and supply chain management capabilities to explore new consumer sectors [1][2] - The collaboration aims to extend Yuanfei Pet's expertise in quality control, production management, and scalable delivery to the潮玩 market, which has similar stringent quality requirements [1][2] Company Overview - Yuanfei Pet has a long-standing presence in the pet food and pet supplies sector, developing a comprehensive manufacturing and supply chain management system centered around product safety standards, material selection, production process optimization, and delivery stability [1] - The company has accumulated extensive experience in key product lines such as leashes and plush toys, focusing on environmentally safe materials, complex structural and detail craftsmanship, production consistency, quality stability, and reliable delivery [1] Strategic Focus - The partnership with Heyone黑玩 is not merely a financial investment but rather a strategic exploration to apply Yuanfei Pet's supply chain management capabilities in a new product category [2] - Heyone黑玩 is recognized for its original IPs and has established a brand presence among young consumers, emphasizing emotional expression and individual experience [2] - Yuanfei Pet plans to maintain steady growth in its core business while exploring collaborative opportunities in related consumer product scenarios, aiming to deepen its understanding of product and market demands [2]
源飞宠物与Heyone黑玩达成战略合作 探索供应链能力跨领域复用