城市24小时 | 逐鹿万亿“游戏经济”,第一城又出手了

Core Insights - Shanghai is set to launch ten initiatives to support the development of the gaming and esports industry, with an annual funding of 50 million yuan, aiming for high-quality growth and a globally influential industry ecosystem [1] - The gaming industry in China is projected to reach approximately 350.8 billion yuan in revenue by 2025, with a user base exceeding 680 million, indicating a year-on-year growth of 7.7% and 1.4% respectively [2] - Shanghai has established itself as a leading city for esports, hosting the most esports events in the country, accounting for 17.8% of the total, and achieving a total sales revenue of 83.283 billion yuan in the online gaming sector in the first half of the year, marking a 10.8% increase [3][4] Group 1: Shanghai's Initiatives - The "Game Shanghai Ten Measures" focuses on building influential esports clusters and providing comprehensive services to enterprises, targeting key areas such as creative excellence and technological innovation [1] - Shanghai aims to enhance international cooperation and create a full-chain service platform for cultural export, positioning itself as a global hub for esports [1] Group 2: Industry Growth and Trends - The gaming industry is evolving from mere entertainment to a digital medium that integrates culture, technology, and cross-industry collaboration, becoming a dual engine for cultural and digital economic innovation [2] - Other cities like Guangzhou, Beijing, and Chengdu are also developing policies to support the gaming and esports industry, indicating a competitive landscape for digital economic development [5][6]