600余种“天府好礼”组团亮相上海商圈，寒冷挡不住上海市民消费热情

Core Insights - The event "Tianfu Goodies" showcased over 600 unique products from Chengdu and surrounding areas, emphasizing the cultural and culinary richness of Sichuan [1][3][19] - The exhibition served as a significant platform for expanding Sichuan's market presence in the Yangtze River Delta region, enhancing consumer engagement and collaboration among local businesses [1][19] Group 1: Event Overview - The "Tianfu Goodies" exhibition took place at Shanghai MixC from December 20 to 21, featuring products from Chengdu, Deyang, Meishan, Ziyang, and three Tibetan prefectures [1][3] - The event highlighted a variety of products, including traditional crafts, local delicacies, and innovative tech items, creating an immersive experience for visitors [1][19] Group 2: Consumer Engagement - The exhibition attracted significant consumer interest, with many attendees eager to sample and purchase local specialties, indicating a strong demand for Sichuan products in Shanghai [9][15] - Local businesses reported high sales, with some products selling out quickly, demonstrating the effectiveness of collaborative marketing strategies [9][15] Group 3: Market Expansion and Collaboration - The event facilitated direct connections between producers and consumers, inviting participation from supermarkets, e-commerce platforms, and trade associations in the Yangtze River Delta [19][21] - The collaborative approach among the Chengdu metropolitan area cities aimed to enhance resource sharing and complement each other's strengths, fostering regional economic development [21]