红杉中国收购Golden Goose：马云或套现 押注高端化

Group 1 - Sequoia China has finalized the acquisition of a controlling stake in Golden Goose Group, with Temasek and its wholly-owned asset management company participating as minority shareholders [1] - The acquisition indicates that Blue Pool Capital, associated with Alibaba's founders, has exited its remaining stake in Golden Goose [1] - Golden Goose is described as a luxury fashion brand that combines luxury aesthetics, lifestyle, and sports style, founded in 2000 in Venice, Italy [2] Group 2 - In the latest financial quarter ending September 30, Golden Goose reported a 13% year-on-year increase in net revenue to €517 million, with significant growth in EMEA and APAC markets [3] - Direct-to-consumer (DTC) revenue grew by 21% year-to-date, accounting for 79% of total revenue, driven by new store openings and strong same-store sales [3] - The adjusted EBITDA for the first nine months increased by 7% to €173.6 million, with an EBITDA margin of 33.6% [3] Group 3 - Golden Goose has attracted over 2 million members in its Dreamers community and operates 227 direct stores globally [4] - Sequoia China aims to accelerate Golden Goose's international expansion as a new generation global fashion brand while reinforcing its brand foundation [4] - Silvio Campara will continue as CEO, with Marco Bizzarri appointed as non-executive chairman [5] Group 4 - The luxury market is experiencing fluctuations, with major brands like LVMH and Kering reporting declines in revenue, indicating a challenging environment for high-end products [6] - However, there are opportunities in the market, as seen with brands like Arc'teryx, which reported a 25.9% revenue increase in the first three quarters [7] - The price positioning of brands like Arc'teryx and Golden Goose offers a more accessible option for consumers compared to traditional luxury brands [8] Group 5 - The capital market shows confidence in the story of brands like Arc'teryx, with significant returns for investors [9] - Sequoia China's investment in Golden Goose reflects a belief in the growth potential of the consumer market [10]