全景呈现中国乳业背后的全球产业链 《超级牛奶》讲述一杯奶的品质马拉松

Core Insights - The documentary "Super Milk," co-produced by Yili Group and NetEase News, showcases the entire milk industry chain, emphasizing quality and the integration of global resources in China's dairy industry [1][5] Group 1: Industry Overview - "Super Milk" presents a systematic view of the milk production journey, from sourcing to packaging, highlighting the collaborative efforts in building a quality system within the global supply chain [1][4] - The documentary features Yili's global sourcing strategies and pasture management practices, including the transformation of previously degraded land into high-quality alfalfa fields in Inner Mongolia [2][5] Group 2: Global Collaboration - Yili has established a diversified global milk source system, collaborating with over 400 farms in New Zealand and engaging in long-term partnerships in countries like the Netherlands to enhance the stability and quality of raw milk supply [2][3] - The documentary illustrates Yili's commitment to global resource integration, showcasing the sourcing of ingredients like probiotics from Denmark and chocolate from Belgium, which supports product upgrades based on consumer needs [2][3] Group 3: Research and Innovation - Research and innovation are highlighted as key drivers for industry advancement, with Yili collaborating with prestigious universities on projects related to breast milk research and cheese localization [3] - Yili operates 15 global innovation centers, focusing on expanding dairy applications across different demographics and scenarios, thus promoting high-value and high-tech dairy products [3] Group 4: Quality Management - The documentary emphasizes Yili's comprehensive quality management system, which includes smart inspection systems and international sensory evaluation frameworks, ensuring quality across the entire production chain [3][4] - Yili's quality assurance mechanisms are implemented globally, establishing unified standards and collaborative quality management across various countries [3][4] Group 5: Manufacturing and Sustainability - Yili's manufacturing capabilities are showcased, including advanced production lines that achieve high efficiency and sustainability, with 81 production bases established worldwide [3][4] - The documentary outlines Yili's commitment to sustainable packaging, aiming for over 99.5% recyclability and a reduction in plastic usage through innovative materials and technologies [4] Group 6: Industry Recognition - The global screening of "Super Milk" during the 2025 World Dairy Summit received positive feedback from international figures, indicating global recognition of China's dairy development path [5] - The documentary serves as a practical example for the industry, illustrating Yili's focus on quality and global collaboration to enhance the competitiveness of China's dairy sector [5]