Sou Hu Cai Jing·2025-12-23 13:46Group 1 - The core viewpoint of the articles highlights that gold prices have reached historical highs, with several jewelry brands increasing their gold prices above 1400 yuan per gram [1][4][7] - Major brands such as Chow Tai Fook and Chow Sang Sang have set their gold prices at 1403 yuan per gram, while Lao Miao Gold is at 1402 yuan per gram, and other brands like Liufuk Jewelry and King Precious are at 1401 yuan per gram [1][2] - The price of platinum has also risen, with 950 platinum jewelry priced at 861 yuan per gram as of December 23 [4] Group 2 - The surge in gold prices is attributed to rising market expectations for the Federal Reserve to lower interest rates by 2026, along with continuous net inflows into global physical gold ETFs [7] - A report from GF Securities indicates that weakening U.S. real interest rates and dollar index expectations are driving gold prices higher, with a potential for gold companies' performance to improve significantly in 2026 [7] - The World Gold Council's December report forecasts that gold prices may increase by 15% to 30% next year due to factors such as declining U.S. Treasury yields, escalating geopolitical tensions, and heightened risk aversion [7]