Core Insights - The company, 巨星传奇, is accelerating the construction of a global IP ecosystem through the "IP+" integration model, focusing on both "IP+ cultural tourism and commercial experience" and the emerging "IP+AI+robotics" sectors, thereby enhancing the commercial value of IP across broader scenarios [1][5] Group 1: Company Achievements - On December 22, 2025, 巨星传奇 was awarded the "Annual Growth Value Award" at the "Golden Award" annual company evaluation, reflecting recognition of its long-term operational capabilities and positive market expectations for its growth potential [1] - Since its establishment in 2017, the company has focused on IP creation and operation, successfully incubating popular IPs like "周同学" and "刘教练," which have collectively reached over 280 million fans, establishing a high-engagement IP ecosystem [3] Group 2: Strategic Partnerships and Expansions - The company has strategically invested in Galaxy, a management company for top global artists, and the National Stadium (Bird's Nest), securing long-term collaboration opportunities with major performance venues [3] - In 2023, the company launched the original IP "WAKAEMO" and partnered with Yushu Technology to develop a quadruped robot with strong IP attributes, enhancing the diversity of its IP matrix [4] Group 3: IP Value Enhancement - The company is enhancing the long-term value of its core IP "周同学" by exploring various paths for IP value transformation, including a collaboration with the Shanghai Museum for a themed art show, marking the first time a celebrity IP has entered a national museum [5] - During the 2025 Shanghai Tourism Festival, the company organized the largest "Finding 周同学" event, attracting nearly 1.45 million participants and reaching over 20 million online, demonstrating the commercial effectiveness of the "IP+ cultural tourism and commercial performance" model [5] Group 4: Future Outlook - The company is extending its business into the "IP+AI+robotics" field, having established a joint venture with Yushu Technology to focus on consumer-level IP robots and related products, with the first product "巨星狗" achieving commercial success and securing orders exceeding 120 million yuan [5] - Overall, 巨星传奇 is transitioning from an "IP creator and operator" to a "happiness experience ecosystem operator," with expectations of continued growth in profitability through the expansion of its global IP matrix and strategic projects [6]
巨星传奇（6683.HK）荣获“年度成长价值奖”，迈入倍数级盈利增长通道