UBS(US:UBS) Zhong Guo Zheng Quan Bao·2025-12-24 00:19Core Viewpoint - The article emphasizes the importance of integrating international perspectives with Chinese practices to empower the high-quality development of the capital market, as highlighted by UBS Securities' commitment to cultural construction and compliance in the financial sector [1][8]. Group 1: Cultural Foundation and Development - UBS Group has a unique corporate culture developed over 160 years, characterized by the "Three Keys to Success" (pillars, principles, and behaviors) that guide its operations [2]. - UBS Securities integrates this corporate culture into its business strategy, embedding the principles of compliance, integrity, professionalism, and stability into governance, strategic planning, and talent development [2][3]. - The company conducts various cultural initiatives, such as "Our Achievements Briefing" and "UBS China Culture Week," to promote discussions on cultural missions and risk management [2]. Group 2: Compliance and Risk Management - UBS Securities has launched the "Start with Me" initiative, a behavior risk and culture activity involving over 500 employees to enhance compliance awareness and responsibility [3]. - The company has implemented an internal coaching program aimed at developing leadership skills, with plans to train 11 internal coaches by 2025 [3]. Group 3: Market Engagement and Opportunities - UBS Securities acts as a bridge for foreign investors entering the Chinese market while providing domestic clients with access to international markets, supporting China's capital market reforms [4]. - The firm has participated in significant reforms, including the QFII system and the Sci-Tech Innovation Board, facilitating the integration of international experience with local practices [4]. - UBS Securities is committed to supporting high-quality tech companies in accessing international capital markets, thereby promoting global investment in Chinese innovation [4][5]. Group 4: Talent Development and Education - UBS Securities has initiated various programs to enhance financial literacy and talent integration, including the "UBS Financial Elite Challenge," which attracted 190 entries in 2025 [5]. - The company collaborates with universities to provide practical financial education, exemplified by the "UBS Financial Lecture Series" that has engaged 300 participants [5]. Group 5: Social Responsibility and Community Engagement - UBS Securities actively engages in social responsibility through the UBS Charity Foundation, which has funded over 70 projects benefiting more than 1.95 million people since its inception in 2018 [6]. - The firm supports rural revitalization efforts by partnering with impoverished counties to address educational and infrastructural challenges [6]. - Over half of the company's employees participated in volunteer activities in 2025, reflecting its commitment to community service [6]. Group 6: Sustainable Development and Future Outlook - UBS Group has established a comprehensive sustainability strategy aimed at supporting clients in transitioning to a low-carbon economy and addressing climate-related risks [7]. - The company aims to raise $1 billion for charitable initiatives and positively impact 26.5 million people through social influence projects [7]. - UBS Securities continues to focus on customer-centric innovation and risk management, reinforcing its commitment to the Chinese market and its long-term growth [7][8].