假冒的“晴王”葡萄，还在卖

Core Viewpoint - The article investigates the market chaos surrounding "Sunny Rose" grapes labeled as "Seiou" (晴王) in China, revealing that many products falsely claim to be imported from Japan, despite Japan only exporting apples and pears to China [1][2]. Group 1: Market Investigation - Numerous online and offline stores are selling "Sunny Rose" grapes under the "Seiou" label, misleading consumers into believing they are high-end imported fruits [2][4]. - The "Seiou" brand is a registered trademark in Japan, but currently, no grapes are allowed for import from Japan to China, indicating that all claims of "Japanese imported" grapes are false [2][3]. Group 2: E-commerce Practices - Some e-commerce platforms still list "Seiou" grapes, with misleading product titles and images that suggest Japanese origin, despite the actual products being ordinary "Sunny Rose" grapes [3][4]. - Certain sellers use keyword strategies to attract customers by embedding "Seiou" in product titles while avoiding mention in the details, exploiting the brand's popularity for visibility [4]. Group 3: Packaging and Labeling Issues - There is a market for low-cost "Seiou" labels and packaging materials, which facilitates the misrepresentation of ordinary grapes as "imported" [5]. - The availability of inexpensive stickers and boxes with "Seiou" branding contributes to the ongoing confusion and misrepresentation in the market [5]. Group 4: Recommendations for Improvement - Experts suggest that regulatory bodies need to enhance oversight and promote industry self-regulation to address these market issues [5][6]. - Strengthening the traceability system and ensuring accurate product information on e-commerce platforms are essential for protecting consumers and maintaining product integrity [6].