朱江明发布内部信：警惕“胜利”，以世界级车企要求自己

Core Insights - Leap Motor has achieved significant milestones in its tenth year, with annual sales expected to approach 600,000 units and a potential for annual profitability, marking it as the most fruitful year for the company [2][3] - The company has established itself as a leading new energy vehicle brand in China, with cumulative sales surpassing 1.2 million units since its inception [2][3] Sales Performance - In 2025, Leap Motor's sales are projected to reach nearly 600,000 units, including approximately 60,000 units delivered overseas, making it the top performer among new energy vehicle manufacturers [2][3] - The company aims to challenge for annual sales of 1 million units by 2026, with new product launches planned for the A and D series [4][7] Global Expansion - Leap Motor has expanded into 35 overseas markets, with over 800 international stores, and has partnered with Stellantis to enhance its global sales and service network [3][6] - The company is transitioning from merely selling cars abroad to establishing manufacturing capabilities in international markets [8] Strategic Focus - The company emphasizes the need for continuous technological innovation, quality excellence, and efficient organizational operations to maintain competitiveness in an increasingly fierce market [4][7][8] - Leap Motor's leadership stresses the importance of a crisis mindset and warns against complacency despite recent successes, aiming to evolve from a "new force" to a respected global automotive enterprise [4][5][8]