沸点计划的沸腾奇迹:三级火箭模型重新定义餐饮业价值坐标
Sou Hu Cai Jing·2025-12-24 18:27

Core Insights - The core insight of the news is that the "Boiling Point Plan" represents a transformative model for the restaurant industry, shifting the focus from traditional product competition to a system architecture capability that integrates brand narrative, product delivery, and digital operations into a self-driven, compatible, and scalable entity [1][3]. Group 1: Performance Metrics - The Boiling Point Plan showcases impressive operational metrics, such as a daily sales figure of 60,000 in Shanghai and a five-fold table turnover rate, alongside a tenfold performance increase after the renovation of the Suzhou store [1]. - The plan's commercial appeal is highlighted by nearly 700 groups expressing interest during a single recruitment event, indicating strong market demand [1]. Group 2: Systemic Transformation - The true revelation of the Boiling Point Plan lies in its ability to convert traditional industry elements into a calculable and scalable business model, effectively addressing the complexities of management through digitalization and automation [3]. - This transformation redefines the essence of the restaurant industry, traditionally seen as labor-intensive and difficult to scale, into a precise and efficient commercial model [3]. Group 3: Ecosystem Development - The ecosystem built by the Boiling Point Plan offers vast growth potential, extending beyond hot pot to other restaurant categories and even broader consumer sectors, thereby creating a market ceiling that surpasses individual brands [3]. - The initiative to incubate over ten sub-brands reflects the ambition to establish a comprehensive ecosystem [3]. Group 4: Future Outlook - As digital technology continues to advance and consumer upgrades persist, the Boiling Point Plan's model is poised to become a mainstream direction for industry development, enhancing its commercial value and driving the transformation of the entire restaurant sector [4]. - The plan is positioned as a new type of consumer platform that integrates attributes of dining, technology, and retail, leading to unprecedented growth opportunities [4].