大家提前做好准备，元旦将至，国内会出现5大趋势

Core Insights - 2026 is identified as a pivotal year marking the beginning of the "15th Five-Year Plan," with a shift in policy direction and market trends anticipated [1] Group 1: Consumer Trends - The first trend indicates that consumer spending is becoming more rational, with individuals planning their purchases and focusing on quality over quantity, particularly in areas that bring personal satisfaction such as fitness and travel [3] - Consumers are encouraged to adjust their spending habits, prioritizing expenditures that enhance happiness and value rather than making impulsive purchases [4] Group 2: Employment and Skills - The second trend highlights the increasing demand for skilled workers, with policies promoting vocational training and subsidies for skill acquisition, particularly in sectors like renewable energy [6] - The third trend emphasizes the integration of AI into daily operations across various industries, suggesting that individuals should learn basic AI applications to enhance productivity and remain competitive in the job market [8] Group 3: Flexible Employment - The fourth trend points to a growing number of flexible workers, with 240 million currently engaged in such employment, and upcoming policies aimed at improving protections and benefits for these workers [8] - Individuals with stable jobs are encouraged to explore side hustles or prepare for transitions to flexible employment, as the environment is expected to become more supportive [9] Group 4: Domestic Consumption - The fifth trend focuses on the strengthening of the domestic market, with policies aimed at boosting local consumption and supporting homegrown brands [11] - There is a growing willingness among consumers to spend on local culture and brands, which presents opportunities for entrepreneurs to tap into local demand and unique offerings [12]