Hainan Airlines Holding(SH:600221) Hai Nan Ri Bao·2025-12-25 01:54Core Viewpoint - The Hainan cultural and tourism promotion event held in Rome aims to attract Italian tourists to experience the charm of Hainan tourism, highlighting the opportunities presented by Hainan's free trade port policy and its rich cultural and tourism resources [2]. Group 1: Event Overview - The event titled "Sunshine Hainan · Vacation Paradise" was organized by the Hainan Provincial Department of Tourism, Culture, Radio, Television, and Sports, and hosted by Hainan Airlines, celebrating the 10th anniversary of its operations in Italy [2]. - Representatives from the local tourism sector and media participated in discussions about new opportunities for cultural and tourism cooperation between Hainan and Italy [2]. Group 2: Cultural Exchange and Cooperation - Zhang Lingxiao, Cultural Counselor of the Chinese Embassy in Italy, emphasized the enhanced convenience of travel between the two regions due to Hainan Airlines' improved flight network, fostering active cultural and tourism exchanges [2]. - Hainan Airlines presented its product features and service advantages through various promotional activities, aiming to better serve the exchange and cooperation between China and Italy [2]. Group 3: Promotional Activities - During the event, Hainan Airlines offered round-trip tickets to some guests, inviting them to visit Hainan and experience its unique natural scenery and diverse tourism resources [2]. - Hainan Airlines has conducted similar promotional activities in multiple countries, including Belgium, Germany, Australia, New Zealand, the UK, and Austria, showcasing Hainan's tourism appeal and receiving positive feedback [2].