贾国龙认错了,西贝还能翻盘吗?|深一度
Sou Hu Cai Jing·2025-12-25 09:22

Core Viewpoint - The article discusses the downfall of Jia Guolong, the founder of Xibei, highlighting his pride and missteps that led to a significant decline in daily revenue and public backlash [1] Group 1: Company Challenges - Jia Guolong experienced a drastic drop in daily revenue by millions due to public criticism and backlash from customers [1] - The company faced scrutiny after Jia claimed that Xibei did not use pre-prepared dishes, only to be caught using two-year-old broccoli [1] - A large-scale meeting intended to boost morale backfired when customers shared negative experiences online, leading to further ridicule [1] Group 2: Leadership Response - Jia admitted his mistakes, acknowledging that he should not have engaged in public disputes and should have listened to customer feedback [1] - He announced a strategy shift, including a 20% reduction in customer prices and hiring more staff to enhance customer experience [1] - Despite admitting to using a central kitchen for food preparation, he insisted that it does not equate to using pre-prepared dishes, raising questions about the sincerity of his commitment to change [1] Group 3: Future Outlook - Jia expressed a willingness to step back from personal branding and focus on improving the quality of food and service [1] - He mentioned that if Xibei fails, he would return to his roots in Inner Mongolia, indicating the seriousness of the situation [1] - The article questions whether customers will give Xibei another chance, emphasizing that they seek genuine dining experiences rather than apologies [1]

贾国龙认错了,西贝还能翻盘吗?|深一度 - Reportify