Guan Cha Zhe Wang·2025-12-25 09:27Core Viewpoint - JD Group announced a significant increase in year-end bonuses for 2025, with total investment expected to rise over 70% year-on-year, marking the largest annual increase in the industry [1][10]. Group 1: Year-End Bonus Announcement - 92% of employees across the group are eligible to receive full or above-standard year-end bonuses, with all business lines upgrading their compensation incentives [1][6]. - The company has initiated a tradition of distributing year-end bonuses to frontline employees before the Spring Festival [9]. Group 2: Compensation Structure - The new year-end bonus structure includes performance-based multipliers, with employees rated A+ receiving up to 12 times their monthly salary as a bonus, while B+ rated employees receive 7 times [7][8]. - The sales and procurement teams are projected to achieve an average of 25 salaries, with no upper limit, and are expected to reach an average of 26 salaries in 2026 [7][8]. Group 3: Employee Welfare Enhancements - Over 20,000 customer service employees will receive an average salary increase equivalent to 2 months, following a previous 30% increase in February 2025 [8]. - Additional benefits for customer service staff include enhanced medical insurance, upgraded health check standards, and increased housing subsidies [8]. Group 4: Historical Context and Industry Comparison - Since its establishment, JD has invested over 30 billion in its customer service team, with a consistent trend of increasing employee compensation [9]. - Compared to other internet companies, JD's year-end bonus structure is significantly more generous, with many competitors offering bonuses equivalent to only 6 months of salary or none at all for underperforming employees [10].