19薪起!京东2025年终奖投入同比涨幅超70%
Guan Cha Zhe Wang·2025-12-25 09:26

Core Viewpoint - JD Group announced a significant increase in year-end bonuses for 2025, with total investment expected to rise over 70% year-on-year, marking the largest annual increase in the industry [1][10]. Bonus Structure - The year-end bonus consists of a fixed bonus and a target bonus, where the target bonus is a multiple of the fixed monthly salary based on annual performance ratings, aimed at enhancing internal equity and transparency [4]. Bonus Amounts - Employees in departments upgraded to 19 salaries will receive bonuses ranging from 7 to 10 times their monthly salary, while those in departments upgraded to 20 salaries can receive bonuses up to 12 times their monthly salary [7][8]. Full Salary Proportion - Over 92% of employees across the group are eligible to receive full salary bonuses or more, reflecting the company's commitment to rewarding employee contributions [6][9]. Salary Upgrades - JD has been steadily implementing its 20-salary upgrade plan, with some business units achieving this goal ahead of schedule. The company has also significantly increased salaries for customer service personnel, with an average raise of 2 months for over 20,000 employees [8][9]. Historical Investment in Employee Compensation - Since its establishment, JD has invested over 30 billion in its customer service team, with a consistent trend of increasing employee compensation. The average annual salary has risen from 14 salaries to 16 salaries over the past two years [9]. Financial Performance - JD's financial performance supports its ongoing salary and bonus increases, with a reported revenue of 2,604 billion and a net profit growth of 5.1% year-on-year, driven by supply chain efficiency and an increase in third-party platform business [10]. Industry Comparison - Compared to other internet companies, JD's year-end bonus structure is notably more generous, with many competitors offering bonuses equivalent to only 6 months of salary or none at all for underperforming employees [10].