YILI(SH:600887) Yang Zi Wan Bao Wang·2025-12-25 11:51Core Viewpoint - The launch of a garlic-flavored yogurt drink by Yili, named "Garlic Yogurt," has sparked significant discussion on social media, highlighting its unique flavor and marketing approach [1][5]. Group 1: Product Details - The "Garlic Yogurt" features distinctive packaging with purple and green colors and exaggerated garlic illustrations, accompanied by humorous advertising phrases [1]. - The product will officially be available for sale on December 26, with a packaging specification of 8 boxes, each containing 125 milliliters [7]. - The ingredient list includes drinking water, fresh milk, sugar, fructose syrup, and concentrated apple juice, but does not contain actual garlic [7]. Group 2: Nutritional Information - The nutritional composition per 100 mL includes: - Energy: 147 kJ (2% of NRV) - Protein: 1.0 g (2% of NRV) - Fat: 1.3 g (2% of NRV) - Carbohydrates: 4.8 g (2% of NRV) - Iron: 67 mg (3% of NRV) [9]. Group 3: Market Response - The unusual flavor has generated mixed reactions, with some consumers expressing a strong desire to try it, while others question the taste and potential effects on breath [5]. - This is not the first time Yili has introduced an innovative yogurt flavor; a previous product, "Jianshouqing Yogurt," also gained attention for its unique characteristics [10].