Sou Hu Cai Jing·2025-12-25 13:18Core Viewpoint - The "2025 Hi in Suqian, Enjoy Winter Shopping" consumption season aims to stimulate consumer activity through a series of events and promotions, aligning with the city's consumption enhancement initiatives [1] Group 1: Event Overview - The consumption season will span key holiday periods including New Year's Day, Spring Festival, and Lantern Festival, featuring a variety of activities and benefits to invigorate the market [1] - The event will be structured around four main dimensions: comprehensive collaboration, supply of New Year goods, empowerment of the catering sector, and upgrading of consumption scenarios [3] Group 2: Activity Highlights - Over 300 events will be organized across nine districts, each with unique themes, such as digital consumption activities in Suqian District and a winter consumption festival in Shuyang District [3] - Specific activities include a countdown event and New Year concert in Suqian District, a flower and pet market in Shuyang County, and a food tasting event in Siyang County [3] Group 3: Online and Offline Integration - The event will feature a "JD New Year Goods Carnival" in collaboration with JD Group, showcasing a wide range of products including green home appliances and quality agricultural products [4] - An online New Year goods festival will be launched, involving major e-commerce platforms and live streaming events to facilitate seamless online and offline shopping experiences [4] Group 4: Culinary Promotion - A winter food promotion season will be held to highlight local culinary specialties, including the creation of a "Suqian New Year Dish" brand in partnership with JD Group [6] - The initiative aims to enhance the dining market by offering discounts and promoting traditional New Year meal packages [6] Group 5: Consumer Experience Enhancement - The city will promote the integration of culture, tourism, and commerce, creating new consumer experiences through various activities and guides [6] - New consumption landmarks will be established to attract visitors and encourage longer stays, thereby increasing overall consumer spending [6] Group 6: Safety and Participation - The city’s business bureau will ensure strict safety measures are in place during the events, aiming to create a secure and enjoyable shopping environment for consumers [8] - Citizens and tourists are encouraged to participate in the activities, enhancing the festive atmosphere and local engagement [8]