四川造“中国高定”出海“圈粉”
Ren Min Ri Bao·2025-12-24 23:10

Core Insights - The eighth Seychelles International Fashion Week concluded in Victoria, showcasing the Western High-end Custom Center from Chengdu, China, which aims to promote high-end custom and intangible cultural heritage (ICH) craftsmanship globally [1] Group 1: Event Participation and Achievements - The Western High-end Custom Center participated in the Seychelles Fashion Week, where designer Yang Chengcheng won the "Best International Designer Award," marking the first appearance of Chinese elements at this event [2] - The center's showcased ICH products from Chengdu sold out quickly during the event, indicating strong international interest [2] Group 2: Product Offerings and Market Response - The center's collection in Beijing features high-end products made from Shu brocade and Shu embroidery, which have garnered significant interest from overseas customers, particularly tailored suits and dresses [2] - The center's innovative Shu brocade fabric received positive feedback from international guests, highlighting the successful blend of traditional craftsmanship with contemporary aesthetics [2] Group 3: Industry Collaboration and Expansion - The Western High-end Custom Center is actively engaging with core industry segments, including production and supply chain, to enhance international competitiveness and expand overseas orders [3] - During the International Innovation Industry Festival in Yekaterinburg, Russia, the center initiated discussions with designers and brand representatives from Russia and Kazakhstan to explore collaboration opportunities [3]

四川造“中国高定”出海“圈粉” - Reportify