Zhong Guo Jing Ying Bao·2025-12-26 14:46Group 1 - The core message indicates that Great Wall Motors is potentially developing a luxury brand, with a focus on high-end products and cultural value creation in the automotive industry [1][2] - Wei Jianjun, the founder of Great Wall Motors, has expressed ambitions to create a supercar, emphasizing that the project is not just a concept but is being systematically developed to enhance China's automotive global image [2] - The establishment of the "Great Wall Luxury Car Business Group" in January 2025 marks the company's strategic entry into the ultra-luxury market, targeting high-end categories such as supercars and D+ class sedans [3] Group 2 - The collaboration with the Sanhe Classic Car Museum and the exchange of a vintage Packard car highlights Great Wall Motors' commitment to integrating classic automotive aesthetics into its future product offerings [1] - The unveiling of a mysterious vehicle during the company's 35th anniversary celebration suggests that Great Wall Motors is making significant strides in the supercar segment, potentially competing with brands like Ferrari [2] - The new luxury brand aims to set a standard for "Chinese high-end cars," reflecting the company's strategic intent to move towards the top of the automotive industry chain [3]