霸王茶姬发文回应
Xin Jing Bao·2025-12-27 05:15

Core Viewpoint - The tea brand "霸王茶姬" (CHAGEE) has addressed concerns regarding caffeine content in its products, emphasizing that its tea drinks have caffeine levels comparable to lattes and significantly lower than American coffee, while also highlighting the health benefits of tea's various active components [2][4]. Group 1: Caffeine Content and Comparison - The company acknowledges the concerns of tea drinkers regarding caffeine levels, stating that a cup of its freshly brewed tea has caffeine content similar to that of a latte and significantly lower than that of an American coffee [2][4]. - The brand emphasizes that tea contains more than just caffeine, including rich polyphenols, amino acids, and essential minerals, which contribute to its unique flavor and health benefits [4][5]. Group 2: Product Innovation and Development - The company has introduced a product called "轻因 · 伯牙绝弦," which reduces caffeine content by approximately 50% while incorporating natural herbal elements, aiming to provide a milder effect and flavor [5][6]. - The brand is committed to ongoing research and development to create tea options that cater to different consumer needs, including exploring the possibility of caffeine-free tea [6][7]. Group 3: Cultural Significance and Future Vision - The company reflects on the historical journey of tea and its cultural significance, likening its current challenges to those faced by coffee in the past, and emphasizes the need for genuine product development and cultural confidence to promote Chinese tea globally [7][9]. - The brand expresses gratitude to its consumers for their support and emphasizes the importance of time and sincerity in building a lasting relationship with tea culture [7][9].

霸王茶姬发文回应 - Reportify