集邮市场如何脱困?培养集邮新人是根本
Sou Hu Cai Jing·2025-12-27 19:22

Core Insights - The philately market is experiencing a significant decline, with the number of collectors dropping from 17 million in the 1990s to less than 1 million today [1] - Traditional methods such as destroying inventory and reducing new stamp issuance are no longer effective in revitalizing the market [2][4] - The key to addressing the challenges in the philately market lies in cultivating a new generation of collectors and increasing the actual demand for stamps [1][5] Market Challenges - The decline in the philately market is not primarily due to a decrease in collectors but rather a lack of new participants and interest [4] - Efforts to reduce the issuance of new stamps are counterproductive and may exacerbate the market's decline [4] - Current initiatives, such as philately weeks and youth activities, have not effectively engaged the target audience [5] Engagement Strategies - To attract more people to philately, two core issues must be addressed: how to make stamps accessible to the general public and how to allow participation without financial loss [6] - There is a need for more proactive promotional channels and community-oriented activities rather than relying solely on passive online sales platforms [6] - The existing purchasing channels for stamps are too closed off, making it difficult for ordinary people to engage with the market [7]

集邮市场如何脱困?培养集邮新人是根本 - Reportify