跨界融合新地标 “湾里”有什么
Bei Jing Shang Bao·2025-12-28 16:11

Core Insights - The opening of the "Wai Li" commercial complex in Beijing's sub-center has generated significant consumer interest, with over 160,000 visitors on the first day and more than 250,000 on the second day, indicating strong market demand [1][4] - The complex integrates various sectors including commerce, culture, tourism, and hospitality, aiming to create a comprehensive consumer experience [3][6] Group 1: Project Overview - "Wai Li" covers a total construction area of approximately 500,000 square meters, featuring three main components: "Wai Li Wangfujing WellTown," "Wai Li Tingyun Town," and "Wai Li Nuolan Hotel" [3][4] - The project includes over 100 first-store brands across diverse categories such as apparel, dining, and entertainment, enhancing the commercial landscape in the Tongzhou area [4][7] Group 2: Economic Impact - The proximity to Universal Studios, which attracts over 10 million visitors annually, provides a solid customer base for "Wai Li," creating a consumption loop of daytime visits to the theme park and nighttime shopping at the complex [5][6] - The opening of "Wai Li" is expected to stimulate the local economy by attracting both local and out-of-town consumers, thereby enhancing Beijing's overall consumption market [7][8] Group 3: Transportation and Accessibility - "Wai Li" is strategically located above the Huazhuang Station on Beijing's subway lines 1 and 7, with future connections to the S6 line, improving regional accessibility and expanding the commercial influence [6][8] - The integration of transportation and commercial services is designed to enhance the area's attractiveness and support the development of a vibrant consumer hub [6][7] Group 4: Future Prospects - The project is anticipated to contribute to the growth of Beijing's international consumption market, aligning with the city's goals of becoming a global consumption center [7][8] - The ongoing development of the "Wai Li" complex is expected to create a positive cycle of industry, consumption, and population growth in the Tongzhou area, further solidifying its role as a key commercial center [6][8]