中国超市现场制售食品规模破千亿
Bei Jing Shang Bao·2025-12-29 10:08

Group 1 - The core market size of China's supermarket on-site food sales has surpassed 100 billion yuan, with top 100 representative supermarket companies achieving a sales proportion of 10% to 20%, making it a key growth driver after fresh produce [1] - The report highlights that on-site food sales have become a standard feature in both new and renovated stores, with some supermarkets elevating their processing departments to primary departments, indicating strategic importance [1] - Demand from young families and office workers for convenient "buy, eat, enjoy" experiences is driving growth, while a mature food processing and equipment supply chain supports efficiency improvements [1] Group 2 - Industry pain points include inconsistent classification standards leading to regulatory challenges, significant supply chain and cost pressures due to high investment in central kitchens, and operational efficiency bottlenecks [1] - Food safety risks are heightened due to complex processing steps, and there is a shortage of specialized talent in areas such as dish development, cooking, and operational management [1] - The average gross profit margin in the supermarket industry is 40%, but the labor requirement per unit area is 2-3 times higher than that of regular shelf sales, with initial operational demands being even higher [2]

中国超市现场制售食品规模破千亿 - Reportify