Xin Jing Bao·2025-12-30 04:29Core Insights - The article emphasizes that Beijing's foreign trade enterprises are leveraging "innovation" to navigate global trade tensions and tariffs, transitioning from traditional OEM models to high-quality development through self-research and global branding [1] - The "14th Five-Year Plan" outlines the core task of promoting trade innovation and building a strong trade nation, pushing foreign trade development beyond traditional frameworks towards a new quality characterized by high-tech empowerment and efficient operations [1] - The integration of domestic and foreign trade has become a stabilizing factor for Beijing's foreign trade enterprises, enabling them to mitigate market risks and expand growth opportunities [1] Group 1: Innovation in Cross-Border E-Commerce - Worthbuy Technology is exemplifying how Beijing's digital economy firms are reshaping cross-border trade by focusing on localized content-driven consumption platforms rather than just product transactions [2] - The company has successfully replicated its domestic model in overseas markets like Thailand and Indonesia, adapting to local market conditions while planning further expansion in Southeast Asia and the Middle East [2] - Worthbuy Technology utilizes SaaS solutions and data capabilities to support overseas partners in building similar content-driven platforms, enhancing user-brand matching [2] Group 2: JD.com's International Expansion - JD.com is intensifying its international development, with its cross-border e-commerce platform JD Global Sales announcing new shipping zones in Malaysia and Thailand, and establishing over 100 overseas warehouses [3] - The platform has achieved over 100% year-on-year growth in transaction volume and order quantity during the 11.11 shopping festival, with cross-border shipping services seeing a 300% increase in transaction volume [3] - JD.com is integrating AI technology into cross-border trade, streamlining product listing processes and enhancing customer service through AI-driven solutions [4] Group 3: AI Empowerment in Trade - Beijing is leveraging AI technology to enhance cross-border trade, addressing traditional pain points such as language barriers and supply chain complexities [5] - AI applications are creating an efficient digital support system for local foreign trade enterprises, facilitating smoother connections to global markets [5] Group 4: Digital Economy Outbound Innovation Base - The Beijing Digital Economy Enterprises Outbound Innovation Service Base aims to support outbound enterprises by providing better services, reducing transaction costs, and offering platform resources [6] - The base has established partnerships with countries along the Belt and Road Initiative, facilitating international digital economy cooperation and project implementation [7] - It is developing a comprehensive service system to assist enterprises in navigating international markets, including policy innovation and compliance support [8] Group 5: Domestic and International Trade Integration - Beijing enterprises are deepening their integration of domestic and foreign trade, adopting strategies that balance domestic market stability with overseas growth [9] - JD.com has initiated a 200 billion yuan export-to-domestic sales support plan, significantly engaging over 10,000 foreign trade enterprises [10] - The company aims to help foreign trade enterprises transition to domestic markets, with JD's self-operated model driving substantial order growth [10] Group 6: Support for Foreign Trade Enterprises - JD.com has established a 24/7 feedback team to address foreign trade merchants' needs and is providing comprehensive support for store setup and marketing [11] - Douyin Group is also enhancing support for foreign trade enterprises through a full-service approach, including promotional assistance and streamlined onboarding processes [12] - The Beijing government is implementing measures to foster the integration of domestic and foreign trade, creating a conducive environment for high-quality development [12]