Core Insights - JD Home Services has launched the largest home service training base in the industry, located in Wanzhou, Chongqing, covering approximately 20,000 square meters and introducing a unique training model that combines "scenario-based teaching + accommodation" [1][5] - The company plans to invest 1 billion yuan over the next three years to enhance training in high-standard elderly care services, focusing on developing a comprehensive management system for training efficiency and service quality [1][15] Group 1: Training Infrastructure - JD Home Services has established a three-tier training base model that connects core bases in first-tier cities with regional centers and training stations in townships, ensuring comprehensive coverage from large cities to rural areas [2] - The total area of JD Home Services' three-tier training bases has reached 150,000 square meters, equivalent to 10,000 ordinary family rooms, providing substantial physical space for practical training [5] - The newly opened Southwest training base features a 1:1 replica of real work environments, including bedrooms, kitchens, and bathrooms, offering a full range of practical courses in home services [5] Group 2: Training Methodology - The training model incorporates "scenario-based teaching + accommodation," providing living arrangements for trainees, significantly reducing training costs, especially for those from other regions [5][17] - The training system includes a complete recruitment, training, certification, and advancement pathway, ensuring high-quality talent development through rigorous selection and standardized training processes [8] - JD Home Services has developed a unified training outline covering essential skills, safety standards, professional etiquette, and customer communication, breaking down service processes into 144 standard operating procedures (SOPs) [8] Group 3: Focus on Elderly Care - The company has introduced specialized courses in elderly care, addressing the growing demand for diverse elderly services, including daily living assistance, health monitoring, emergency response, and home rehabilitation processes [11][14] - JD Home Services aims to gradually launch a variety of elderly care service products, training professionals with comprehensive care capabilities to provide standardized and safe home and community services for the elderly [14] Group 4: Talent Development and Industry Impact - JD Home Services has trained and supplied 100,000 professional home service talents to the industry, with its cleaners earning an average income 20% higher than the industry average [15][17] - The company has established a complete support loop from skill training to job matching, collaborating with government and educational institutions to promote professional talent employment [15] - With the opening of the Southwest training base and the ongoing expansion of its national training network, JD Home Services aims to drive the home service industry towards greater professionalism and equity, setting a benchmark for the sector [17]
京东家政未来3年投10亿,打造养老服务专业人才和AI场景化智能培训