活动 | 2026福布斯中国新生代跨境电商30人评选重磅开启

Core Insights - Cross-border e-commerce has become a new driving force for high-quality economic development in China, optimizing foreign trade structure and opening new channels for exports, with an expected export scale of 2.15 trillion RMB in 2024, a year-on-year growth of 16.9% [2] - The industry has transitioned from a focus on scale expansion to quality enhancement, driven by innovation [2][3] Group 1: Industry Trends - The rapid iteration of technology and deep changes in supply chains, combined with consumer demands for quality and cost-effectiveness, have made innovation a necessity for survival rather than just a competitive advantage [3] - New-generation cross-border e-commerce entrepreneurs are emerging, focusing on high-value products and new brands, leveraging AI and data analytics across the entire production and operation chain [3] Group 2: Evaluation and Recognition - Forbes China, in collaboration with Amazon Global Selling, has launched the "2026 Forbes China New Generation Cross-Border E-Commerce 30 Selection" to identify and nurture innovative entrepreneurs in the cross-border e-commerce sector [4] - The selection criteria include innovation value, generational innovation capability, differentiation advantages, business performance, user feedback, globalization capability, and continuous innovation ability [6] Group 3: Organizational Background - Forbes China, established in 2003, focuses on entrepreneurship, innovation, and wealth creation, providing authoritative insights and rankings that influence the economic landscape [8] - Amazon Global Selling has been assisting Chinese sellers since 2015, enabling them to reach global consumers and expand their international brands through various overseas platforms [9]