Core Insights - The annual 361° Brand Day was held at Tianjin Sports Institute, showcasing the company's commitment to innovation and collaboration in the sports industry [1][3] - A strategic partnership was established between 361° and Tianjin Sports Institute to create an integrated platform for education, research, and industry, aimed at promoting sports technology and talent development [1][3][15] Strategic Collaboration - The signing ceremony marked the beginning of a collaboration focused on resource sharing and complementary strengths, establishing a "research-education-industry" ecosystem [1][3] - The launch of the "Tianjin Sports Institute 361° Sports Technology Innovation Center" aims to connect academic research with industry practices [1][3] Youth Health Initiative - A systematic cooperation plan titled "1 Academy + 1 Platform + 4 Projects" was introduced to enhance youth physical health and support their growth [3] - The collaboration will also include the establishment of a "Cultural and Creative Products & 361° Brand Experience Hall" to strengthen brand influence [3] International Expansion - 361° announced a new phase of strategic cooperation with the Olympic Council of Asia, continuing its role as an official partner for 17 years [5][15] - This partnership emphasizes 361°'s commitment to supporting sports development across Asia and aligns with its international strategy [5][15] Technological Innovation - The company unveiled new products developed in collaboration with the aerospace industry, integrating advanced technology into running gear [7][15] - Key product launches included the "Flying Burn 5" and "Flying Burn 5 FUTURE" running shoes, designed for different levels of runners, showcasing significant improvements in materials and performance [7][8] Event Highlights - The 2025 10KM annual finals of the "No. 3 Track" series were held, attracting numerous running enthusiasts and enhancing the brand's presence in the running community [10][12] - The event provided a platform for athletes to test their limits and the performance of the latest technology in running shoes [12][13] Future Outlook - 361° aims to leverage technological innovation and collaborative ecosystems to strengthen its position in the professional sports sector and drive high-quality development in the Chinese sports industry [15]
361度品牌日圆满收官，开启科技创新与校企合作新篇章