Apple(US:AAPL) Feng Huang Wang·2025-12-30 23:26Core Viewpoint - Apple's AI strategy is notably different from competitors like OpenAI, Google, and Meta, which have heavily invested in AI infrastructure. The company has taken a more restrained approach, leading to criticism regarding its lag in AI development, particularly with Siri's performance compared to advanced conversational systems [1][2]. Group 1: Investment Strategy - Apple has opted for a conservative investment strategy in AI, in contrast to competitors who have spent billions on data centers and chip acquisitions [1]. - The company retains a team for developing its own language models but believes that these models will become commoditized in the coming years, making large investments in custom models unwise at this stage [1][2]. Group 2: Future Plans - Apple plans to utilize Google's Gemini large model to support a significant upgrade of Siri in 2026, with personalized Siri being a key focus [1]. - The anticipated launch of the upgraded Siri is expected in spring 2024, marking a major AI initiative for Apple [1]. Group 3: Market Position - The current market dynamics are shifting in favor of Apple, as investors question the short-term revenue returns from the substantial expenditures of companies like OpenAI [2]. - By limiting capital expenditures on AI, Apple maintains over $130 billion in cash and securities, positioning itself to take advantage of potential acquisition opportunities in the AI startup space if valuations decline [2].