Group 1: Company Developments - Pink Baby E-commerce Company under Sanziyang plans to deregister, with the announcement period from December 26, 2025, to January 14, 2026 [1] - Hefei Sanziyang's subsidiary, Hefei Oupu Sanyang Technology Co., has also recently been deregistered [3] - The company was established in November 2023, with a registered capital of 1 million RMB, focusing on personal business services, internet live streaming services, and cultural activities [2] Group 2: Live Streaming and E-commerce Issues - Li Jiaqi's live streaming room faced allegations of selling "premature seaweed," with a consumer claiming the production date was later than the shipping date [3][5] - The customer received a product with a production date of December 27, 2025, after a logistics delay, which the seller attributed to a lost shipment [5] - Dong Yuhui's live streaming event achieved a record sales figure of 3.56 billion RMB, but there are concerns regarding whether the products were produced by third-party manufacturers [7] - There are rumors that major manufacturers are hesitant to accept orders due to high costs and risks associated with the sales generated by Dong Yuhui [7] Group 3: Industry Trends and Regulations - From January to November, China's logistics total reached 331.2 trillion RMB, with a year-on-year growth of 5.0% [10] - The Qinghai Provincial Market Supervision Administration is conducting a special action to regulate live streaming sales, focusing on three major issues: incomplete business qualifications, misleading product claims, and fraudulent practices [11][13] - The special action has monitored over 1,600 live streamers and addressed 12 suspected illegal cases [15] - A recent court ruling in Beijing ordered a store to refund a consumer for purchasing a toy "cigarette card," emphasizing the need for higher standards in protecting minors [16][18]
南都电商观察|董宇辉带货沙发被疑代工;“烟卡第一案”落槌