友邦智选逸生医疗保险获评“年度消费者信赖产品”：精准洞察需求，重构保障逻辑

Core Insights - AIA Life Insurance's medical insurance product "AIA Smart Choice Medical Insurance" has won the "Annual Consumer Trusted Product" award at the 2025 Financial Industry Annual Selection [1] - The product aims to provide customized medical insurance solutions through a flexible combination of "core protection + personalized configuration," addressing the diverse and high-quality medical protection needs of families [1][4] Product Features - "Smart Choice" employs an innovative medical insurance model consisting of "one core (basic hospitalization coverage and specified outpatient emergency responsibility) + two types of enhancements (premium medical resources and outpatient drugs/devices/global specialty drugs)" [2] - The core coverage includes five responsibilities: general and critical illness hospitalization, proton and heavy ion medical treatment, outpatient drug costs for malignant tumors, and special hospitalization allowances, with a cumulative payment limit of 5 million yuan and an annual deductible of only 5,000 yuan [2][3] - The product extends coverage to outpatient expenses incurred 30 days before and after hospitalization, ensuring seamless protection during the continuous treatment process [2] Optional Enhancements - The two types of enhancements allow customers to customize their medical protection plans, with premium medical resources covering special needs and international departments, significantly improving the quality of care and choice [2] - The drug and device coverage includes three optional responsibilities: outpatient general drugs and device costs, outpatient specific drug coverage for malignant tumors, and global specialty drug coverage, all with a zero deductible [3] - The global specialty drug responsibility supports overseas medical treatment and comprehensive service resources, with a cumulative limit of 4 million yuan, alleviating the financial burden on patients [3] Comprehensive Health Services - In addition to insurance coverage, "Smart Choice" integrates a full range of health services covering pre-diagnosis, diagnosis, and post-diagnosis, including health consultations, outpatient appointments, medical accompaniment, and specialty drug delivery [3] - The product offers direct payment services at over 30 well-known hospitals' special needs/international departments, enhancing the overall medical experience for customers [3] Strategic Alignment - AIA Life Insurance emphasizes a customer-driven approach to business innovation, leading to continuous upgrades in protection-oriented products and services [4] - The modular design of "Smart Choice" empowers customers to define their protection needs, aligning with national efforts to build a multi-tiered medical protection system and reinforcing the company's commitment to "comprehensive health protection" [4]