都江堰市“天府珍水”品牌亮相 发布投资机会清单绘就百亿产业集群蓝图

Core Insights - The "Tianfu Zhen Shui" brand was officially launched on December 31, showcasing its unique water sourced from the Minjiang River and promoting investment opportunities in related industries [1][3]. Group 1: Brand Development and Investment Opportunities - The launch event marked a new phase in brand development with the introduction of a visual identity system, emphasizing strict ecological protection measures and the unique water quality formed over millions of years [3]. - An investment opportunity list was presented, highlighting significant commercial potential in various sectors including drinking water, alcoholic beverages, new tea drinks, dairy products, condiments, and medical beauty water, as well as the integration of culture and tourism [3][5]. Group 2: Industry Growth and Economic Impact - A 4.6 square kilometer "Tianfu Zhen Shui" industrial park is being developed in the southern area of the Dujiangyan Economic Development Zone, attracting over 80 food and beverage companies, with signed water-related projects amounting to 4.3 billion yuan [5]. - Leading projects have shown strong economic impact, with Nongfu Spring's production base expected to generate over 500 million yuan within six months of its 2025 launch, and Yuanqi Forest contributing over 1.3 billion yuan since its establishment in 2021 [5]. - The industry chain centered around "Tianfu Zhen Shui" has driven total revenue across three industries to exceed 13 billion yuan [5]. Group 3: Innovation and Policy Support - Innovative products have been developed, including skincare items that incorporate Daoist "water nurturing" concepts, and the "Dujiangyan Kiwi" brand has achieved a market value of 4.324 billion yuan, with strong overseas sales [5]. - Government initiatives have created a favorable environment for industry development through various support measures, including special policies and funding [5][6]. Group 4: Cultural and Tourism Integration - The event featured promotional activities for tourism routes themed around "Tianfu Zhen Shui," aiming to deepen the integration of water culture with tourism and consumption [6]. - Local officials expressed a desire to collaborate with various sectors to promote "Tianfu Zhen Shui" globally, envisioning a billion-yuan industry cluster [6].