Application Scenarios - The solution targets the hotel industry, particularly mid-to-high-end hotels, chain hotels, and innovative formats like resort and theme hotels facing heavy asset operation challenges [3] Core Algorithms and Mechanisms - The core of the solution is based on blockchain technology (Tencent Cloud TBaaS platform), utilizing smart contracts for asset rights confirmation, equity issuance, and profit distribution [5] - The asset on-chain confirmation mechanism ensures transparency and immutability of ownership for hotel physical assets [7] - The issuance of digital rights (NFG) allows hotels to recover funds in advance, addressing the issues of high initial investment and significant capital lock-up [6] Problem Solving - The solution addresses several key issues: 1. Difficulty in fund recovery: Traditional hotels rely on prepaid membership cards, locking funds without returns; the RWA solution allows for asset monetization, recovering 40 million yuan [12] 2. Insufficient liquidity: High fixed asset ratios make exits difficult; NFG rights are tradable, allowing users to transfer or exit at any time [12] 3. Low user stickiness: Traditional membership systems are limited to consumption; RWA transforms users into investors, sharing growth dividends [12] Design Logic - The design aligns with the Ministry of Commerce's requirements for digital and intelligent transformation in the accommodation industry, leveraging blockchain technology to enhance industry standards [13] - Market demand indicates investors are seeking low-threshold asset allocation (starting from 2,000 yuan), while hotels need to operate with lighter assets to reduce risks [13] - The technical advantage of blockchain ensures data immutability and transparent profit distribution rules, avoiding traditional financial intermediary costs [13] Example Calculation - For a hotel issuing 10,000 NFG rights at 1,500 yuan each, the total fund recovery would be 15 million yuan, covering operational costs [15] - If the hotel achieves total revenue of 50 million yuan over five years, the value per right would be 5,000 yuan, resulting in an annualized return of approximately 46.67% for investors [17]
酒店RWA资产裂变模式:如何发行2万份权益,提前锁定4000万流水与长期会员
Sou Hu Cai Jing·2025-12-31 14:58