专家访谈：多方共治是实现大病筹款行业可持续发展的必然选择

Core Viewpoint - The roundtable discussion focused on the high-quality development path of the serious illness fundraising industry, emphasizing the importance of information authenticity, fund security, and responsibility allocation in the context of the implementation of the "Management Measures for Personal Assistance Online Service Platforms" [1][2]. Group 1: Industry Development and Challenges - Experts believe that serious illness fundraising is a beneficial supplement to the social assistance system and medical security construction, with multi-party governance being essential for sustainable development [1][9]. - The implementation of the management measures has highlighted the need for authenticity verification of fundraising information and fund security as baseline requirements for compliance [1][2]. - A case involving a fraudulent fundraising attempt on the Waterdrop platform raised concerns about the authenticity of fundraising information and the platform's responsibility in verifying such information [2][3]. Group 2: Information Verification and Responsibility - Experts reached a consensus on the need for clear boundaries of responsibility among government, platforms, the public, and third-party audits, but noted that the core responsibility for information verification often falls excessively on the platforms [2][3]. - Suggestions for improving information verification include establishing a cross-departmental information sharing mechanism and utilizing social networks for public supervision [3][4]. Group 3: Fund Security and Transparency - Waterdrop has implemented a fund custody agreement with Ping An Bank to ensure that donations are managed separately from the platform's own funds, enhancing fund security [5][6]. - Despite these measures, tracking the use of funds for treatment remains a challenge, leading to suggestions for requiring users to provide receipts and implementing batch payments [6][7]. - The platform has also engaged in soliciting donor opinions regarding the allocation of remaining funds after a fundraising campaign, demonstrating a commitment to transparency and donor engagement [7][8]. Group 4: Trust Building and Multi-Party Cooperation - Building trust in the serious illness fundraising sector requires information transparency and collaboration among various stakeholders, including government, platforms, and social organizations [8][9]. - Experts emphasized the importance of integrating serious illness fundraising with public medical and assistance systems to enhance the effectiveness of the sector [8][9]. - The industry should focus on creating mechanisms for problem-solving rather than striving for risk-free operations, as collaboration is key to fostering a healthy ecosystem [8][9]. Group 5: Insurance and User Awareness - Discussions also highlighted the growing awareness of insurance needs among the public, with experts suggesting that platforms should provide adequate insurance options and respect users' rights to information and choice [10]. - The integration of commercial and charitable efforts is seen as a structural transformation in the industry, with platforms encouraged to meet user needs through innovative insurance solutions [10].