Group 1: New Year Celebrations and Activities - The New Year celebrations in various regions, including Langfang, Fujian, and Zhejiang, featured immersive experiences and cultural activities, attracting thousands of visitors [1][4][8] - In Langfang, a New Year's Eve event combined immersive theater, blessings, and youth festivities, drawing over ten thousand tourists [1] - Fujian's Yongchun created a winter field park utilizing idle farmland post-harvest, attracting families and children for interactive experiences [4] Group 2: Cultural and Economic Impact - Langfang launched the "Chinese New Year · Langfang Flavor" series of cultural activities to stimulate holiday consumption through various dimensions [4] - In Zhejiang's Chiaohsi, a folk culture week attracted visitors with traditional performances and a food market featuring local delicacies, expecting over 600,000 visitors and generating over 50 million yuan in consumption [10] - In Jiangsu, movie-themed New Year activities, including ticket promotions and themed markets, significantly increased cinema attendance, with a reported box office of over 19.72 million yuan on December 31, 2025 [20]
多彩活动“解锁”文化跨年新场景带来新体验 全方位激发节日消费活力
Yang Shi Wang·2026-01-01 11:07