2025年越南社会消费品零售和服务总额同比增长约10%
Shang Wu Bu Wang Zhan·2026-01-01 16:46

Core Insights - The core viewpoint of the article is that Vietnam's retail market is projected to reach a size of $269 billion by 2025, with a growth rate of 9%-10% in retail and consumer service revenue compared to 2024 [1] Group 1: Retail Market Growth - The retail market in Vietnam is expected to grow significantly, with a total revenue increase of 9%-10% in 2025 compared to 2024 [1] - The modern commercial infrastructure in Vietnam is expanding, with 1,293 supermarkets, 276 shopping centers, and 8,274 traditional markets established [1] Group 2: E-commerce Development - E-commerce in Vietnam is thriving, with an estimated market size of $32 billion by 2025, accounting for nearly 12% of total retail and service revenue, and a year-on-year growth exceeding 20% [1] - Vietnam ranks second in Southeast Asia for e-commerce growth, significantly outpacing the overall growth rate of retail and services [1] Group 3: Consumer Behavior and Structure - The highest proportion of consumer spending is on food and groceries, which accounts for 34.1% of total consumption [1] - The growth rate for service-related consumption, including accommodation, dining, and tourism, is projected to be between 12%-14% [1] Group 4: Future Outlook - The outlook for Vietnam from 2026 to 2030 is optimistic, with a young population of over 100 million and rapidly increasing per capita income, positioning it to become one of the largest retail markets in the region [1] - By 2030, the e-commerce market in Vietnam is expected to reach $50 billion, further solidifying its status as one of the fastest-growing e-commerce markets in Southeast Asia [1]

2025年越南社会消费品零售和服务总额同比增长约10% - Reportify