How Netflix delivered a $30 million gift to movie theater owners with ‘Stranger Things' finale

Core Viewpoint - Netflix's screening of the final episode of 'Stranger Things' in approximately 600 theaters significantly boosted cinema owners' revenues during the New Year period [1] Group 1 - The event marked a successful collaboration between Netflix and theater owners, showcasing the potential for streaming services to enhance box office performance [1] - The screening attracted a large audience, indicating strong viewer interest and engagement with the series finale [1] - This initiative reflects a growing trend of streaming platforms exploring theatrical releases to maximize viewership and revenue [1]