元旦假期，上海日均消费122亿元

Core Insights - The average daily consumption amount in Shanghai during the New Year period (January 1-2) reached 12.2 billion yuan, representing a year-on-year increase of 2.5% compared to New Year's Day 2025 [1] Consumption Trends - Offline average daily consumption was 6.49 billion yuan, remaining stable compared to the previous year [1] - Online average daily consumption was 5.71 billion yuan, showing a year-on-year growth of 5.5% [1] - Daily foot traffic in 35 key commercial districts reached 6.399 million people, an increase of 5.4% year-on-year [1] Tourist Spending - The spending amount and number of visitors from outside Shanghai increased by 4.4% and 7.0% year-on-year, respectively [1] - The Yangtze River Delta region contributed significantly to the consumption, with Jiangsu accounting for the highest proportion of visitors at 21.3%, followed by Zhejiang at 8.9% [1] Tax Refunds - There was a strong growth in inbound consumption, with the number of tax refund applications in Shanghai increasing by 253% year-on-year, corresponding to a sales amount for tax refunds that grew by 132.6% [1]