部分二手价低于官方价,LABUBU放量任买且48小时发货
Di Yi Cai Jing Zi Xun·2026-01-03 15:57

Core Viewpoint - LABUBU has transitioned from a "financial product" back to an ordinary consumer good, with products now readily available for purchase after previously being in high demand and short supply [2]. Group 1: Product Availability - As of January 3, LABUBU products are no longer out of stock on platforms like Tmall, with various series available for immediate purchase [2]. - The LABUBU 3.0 series, which initially faced stock shortages, has seen its resale prices drop to near original retail prices by the end of December [4]. - The LABUBU 4.0 series has also become readily available, with reports of in-store stock being accessible for immediate purchase [4]. Group 2: Market Dynamics - The resale market for LABUBU products has experienced a significant decline, with prices for certain items falling below official retail prices [4]. - The stock price of Bubble Mart has decreased approximately 40% from its peak of 339.8 HKD per share, resulting in a market capitalization loss of over 200 billion HKD [4]. Group 3: Strategic Insights - Industry expert Zhang Shule believes that reducing the speculative value of LABUBU is essential for Bubble Mart to establish itself as a genuine global IP development company [5]. - The current fluctuations in LABUBU's resale prices and Bubble Mart's stock price are viewed as temporary, as long as the founders do not liquidate their holdings [5]. Group 4: Future Prospects - The popularity of the Starry People IP is rising, with its products frequently sold out, raising questions about its potential to become the next revenue driver for Bubble Mart [7]. - Zhang Shule suggests that while LABUBU's initial success was unexpected, the Starry People IP may not replicate that level of explosive growth due to various external factors [7].

部分二手价低于官方价,LABUBU放量任买且48小时发货 - Reportify