更猛“激战”要引爆？多家公司摩拳擦掌 ETF市场有望迎来更多新力军杀入

Core Insights - The ETF market in China has seen significant growth, with an increase of over 2 trillion yuan in 2025, making it a crucial growth area for the public fund industry [1][2] - Numerous fund companies, including newly established ones and traditional securities asset management institutions, are actively recruiting talent and preparing to enter the ETF market [1][2] Industry Trends - The ETF market, valued at approximately 6 trillion yuan, is attracting more institutions, leading to increased competition and potential for product innovation [2][10] - The entry of new players is driven by a combination of policy support, market demand, and the advantages of passive investment strategies [13][14] Recruitment and Talent Acquisition - Fund companies are intensifying their recruitment efforts for ETF-related positions, such as fund accountants and system operation roles, to support their ETF initiatives [2][5][10] - Positions require specific expertise in ETF operations, accounting, and system management, indicating a focus on building a skilled workforce for ETF management [4][7] Challenges for New Entrants - New entrants face challenges such as resource allocation, liquidity management, and brand building in a market dominated by established players [15][16] - Strategic focus on long-term goals and differentiation in product offerings is essential for new companies to succeed in the competitive ETF landscape [15][16] Market Dynamics - The ETF market is evolving towards a more balanced structure and deeper services, driven by the influx of new institutions [17] - The demand for low-cost, transparent, and liquid investment products is increasing among both institutional and individual investors, further supporting the growth of ETFs [14][15]