偷拍「疑似小偷」的顾客成了优衣库员工KPI？多少人逛个街吃火锅都在被商家悄悄标记

Core Viewpoint - Uniqlo has been reported to use "surveillance" on customers to prevent theft, leading to significant backlash from consumers who feel offended by being treated as potential thieves [1][3][4]. Group 1: Surveillance Practices - Some Uniqlo stores have been found to take photos of "suspicious customers," which are then shared in internal group chats with hundreds of employees [3][4]. - The criteria for being labeled as "suspicious" can be arbitrary, including simply wearing a backpack or a mask while passing by fitting rooms [3][4]. - This practice is not isolated to individual employees but is driven by management directives, with area managers pressuring staff to identify at least one suspicious case daily [4][13]. Group 2: Theft Challenges - Uniqlo's self-service shopping model, while providing a comfortable experience, also creates opportunities for theft, as the store layout allows for easy concealment of stolen items [5][12]. - Common theft methods include cutting RFID tags from clothing in fitting rooms, which has resulted in significant monthly losses for some stores [6][9]. - The increase in theft incidents has led to heightened scrutiny on loss rates, which are now tied to employee performance metrics, further pressuring staff to monitor customers closely [13][26]. Group 3: Customer Experience and Privacy Concerns - The use of surveillance and tagging customers has raised concerns about privacy and the potential for discrimination, as customers may be unfairly categorized based on superficial traits [21][26]. - The trend of labeling customers is not limited to Uniqlo; it reflects a broader industry practice where businesses collect extensive data on consumer behavior, sometimes leading to uncomfortable or invasive profiling [22][27]. - As retailers increasingly rely on technology and data to manage customer interactions, there is a growing anxiety about how this information is used and the implications for personal privacy [27][28].