广东稳居2026新年档“第一票仓”，粤产电影《匿杀》档期票房居国产片之首

Core Insights - The New Year box office in China for 2026 reached approximately 739 million yuan, with a total of 18.62 million viewers and 1.409 million screenings, indicating a strong performance during the holiday period [1] - Guangdong province was the only region to surpass 100 million yuan in box office revenue during the New Year period, contributing 15.64% of the national total [1] - The film "Nishan," produced in Guangdong, topped the domestic box office during the New Year with 126 million yuan, and its cumulative box office has reached 203 million yuan [1] Film Performance - Eleven new films were released during the New Year period, covering various genres such as fantasy, action, crime, suspense, romance, war, and animation, catering to diverse audience preferences [3] - The films "Zootopia 2," "Avatar: The Way of Water," "Nishan," and "The Legend of the Condor Heroes" accounted for 87.2% of the total box office during the New Year period [3] - "Zootopia 2" has grossed over 210 million yuan during the New Year period and has surpassed 4.23 billion yuan in total box office since its release [3] Notable Films - "Avatar: The Way of Water," directed by James Cameron, earned over 180 million yuan during the New Year period, contributing to a total box office of over 900 million yuan in China [6] - Both "Nishan" and "The Legend of the Condor Heroes" achieved over 100 million yuan in box office revenue, showcasing the innovative and evolving nature of domestic film production [9] - "The Legend of the Condor Heroes," featuring actors such as Louis Koo and Lin Feng, resonates with audiences due to its nostalgic connection to the original TV series aired 25 years ago [12] Market Outlook - The total box office for 2025 is projected to exceed 51.8 billion yuan, with total viewers reaching 1.238 billion, reflecting a growth rate of over 20% compared to 2024 [15] - The strong performance of the New Year box office sets a solid foundation for the overall film market in 2026, with upcoming releases such as "Fast Life 3," "Silent Awakening," and "Bounty Hunter: Winds of the Desert" expected to further stimulate market growth [15]