Sou Hu Cai Jing·2026-01-04 07:13Core Viewpoint - The National Development and Reform Commission and the Ministry of Finance have issued a notice regarding the implementation of a large-scale equipment update and consumer goods replacement policy starting January 1, 2026, which includes subsidies for specific household appliances and digital products. Group 1: Subsidy Details - The policy supports subsidies for six categories of household appliances: refrigerators, washing machines, televisions, air conditioners, water heaters, and computers, as well as four categories of digital products: smartphones, tablets, smartwatches (bands), and smart glasses, with a maximum subsidy of 1,500 yuan for appliances and 500 yuan for digital products [1][6]. - The subsidy standard is set at 15% of the final sales price after discounts, with each individual eligible for one subsidy per category [1][6]. Group 2: Implementation Process - Consumers can access the subsidy through a simple three-step process on the JD app, which includes searching for "National Subsidy," selecting their city, and browsing eligible products [1][3]. - In addition to online channels, JD will also provide support through various offline stores, allowing consumers to consult with staff for subsidy redemption and purchases [6]. Group 3: Additional Services and Coverage - JD will offer additional services such as old appliance recycling subsidies, integrated services for delivery, installation, and removal, as well as free on-site activation for digital products [6]. - The company aims to enhance its subsidy experience in rural areas, ensuring that logistics services cover both county and administrative village levels, allowing rural consumers to benefit from the subsidy program [6]. Group 4: Security Measures - JD has implemented a fully digital approach to ensure the compliance and traceability of subsidy funds, optimizing measures to prevent fraud and ensure that subsidies reach consumers safely [6].